CJ Olive Young announced on the 22nd that, after analyzing foreign customer data together with Global Tax-Free (GTF), the number of foreigners who visited Korea for K-beauty shopping during the Olyoung Sale in March and June this year surged elevenfold compared to three years ago. Last year, the number of foreign tourists who visited Korea three or more times during the Olyoung Sale period reached about 6,200. Considering that due to the nature of the tax refund, they must leave within a certain period, It is analyzed that after visiting Korea, they returned home and then re-entered Korea to shop. The Olyoung Sale is a large-scale event held four times a year in March, June, September, and December, with over 1,500 beauty brands participating. Olive Young believes that the K-beauty products and shopping convenience experienced during the visit to Korea, as well as satisfaction with products after returning to Korea, led to repeat visits. Foreign consumption is spreading not only to major tourist destinations like Seoul but also to other regions, and during this June sale period, foreign sales at stores outside the metropolitan area increased by 72% compared to the same period last year, surpassing the national average growth rate of 45%. As overseas consumers' interest also grows, Olive Young The number of visitors to the Global Mall has increased by more than 180% compared to last year,,,,K-beauty is really popular!! How can people buy cosmetics and coincide with sales like a local mart??? it's amazing, amazing!!!!!!!
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